Economic journal Odessa polytechnic university
№ 3 (33), 2025
CONTENT
MAIN ARTICLES | ||
| Astrid Indah Lestari Tambunan, Syaifuddin, Salman Faris, Rosita | Analysis of Social Media, Brand Image and Word of Mouth on Decisions with Attitude as a Moderating Variable (Case Study on Economics Faculty Students) | |
| Bondarchuk M.Ye., Orlenko A.S. | Functioning and Development of the Foreign Exchange Market of Ukraine in the Context of Global Financial Transformations | |
| Ievsieiev A.S. | Theoretical and Methodological Essence of Technological Scouting as an Effective Tool for Commercialization of Innovative Technologies | |
| Zaichenko K.S., Kistruha Yu.V. | The State and Prospects of Entrepreneurial Activity and Logistic Systems Development in the Current Realities of Ukraine | |
| Kovalyk O.A., Haidarzhi Ye.H. | Service Quality Management in the Hotel and Restaurant Business Under Martial Law: Challenges and Adaptive Strategies | |
| Kovtunenko K.V., Kalabina V.O., Minzhyrian N.I. | Digital Support for External Risk Management in Enterprises | |
| Maisi Maha, Nagian Toni, Rasinta Ria Ginting, Helman | The Influence of Financial Performance and Stock Prices on Stock Trading Volume With Inflation as a Moderation Variable (Case Study: On Food and Beverage) | |
| Mamontenko N.S., Heliukh N.S. | Innovative Approaches to Ensuring the Safety of Clients and Staff in the Tourism Business During War | |
| Pererva P.G., Pogorielov S.M., Suslikov S.V. | Current Economic Issues in the Context of Globalisation: Mathematical Modelling in the Management of Economic Systems and Economic Potential | |
| Popov A.V., Popov V.Z. | Improving Marketing Methods in the Context of Social Transformations (Using the Example of Ukrainian Food Producers) | |
| Selivanova N.M., Bondaruk D.V., Cherneha V.O. | Prospects for Using Artificial Intelligence in the Work of an Accountant | |
| Tataryntseva Yu.L., Pushkar O.I. | Networking and Cross-Team Interaction as Drivers of Management Efficiency and Value Creation in the Experience Economy of Digital Marketing | |
| Chernyshova L.I., Bratkova B.G. | Management of the Resource Potential of Agricultural Enterprises to Enhance their Competitiveness | |
| Shatskova L.P., Naida A.V. | Analytical Support for Calculations of Wages and Incentive Payments to Academic Staff at Higher Education Institutions | |
| Shepel M.Ye., Balan O.S. | Future Administrative Professionals’ Foreign Language Communicative Competence Development Using the British Council’s Learn English Platform | |
| Stasiuk Yu.M., Krupskyi O.P. | Adaptive Strategic Planning as a Tool for Building Managerial Flexibility in Small Beauty Industry Enterprises | |
| Sokolovska Z.M. | Mathematical Tools for Economic Diagnostics of Logistics Companies’ Activities | |
REVIEW AND SIGNIFICANT SCIENTIFIC EVENTS | ||
